Pottery Barn Kids advertises a modern farmhouse crib, on sale for $600, and Home Depot sells a modern farmhouse outdoor playhouse for $299. “If a builder says, ‘I need three elevations,’ one will always be modern farmhouse,” she said. Ms. Sachs, 32, a stay-at-home mother, and Mr. Sachs, 36, who owns a commercial finance business, doubled down on modern farmhouse soon after they moved into the $1.351 million home. For Ms. Sachs, midcentury modern feels too cold, and the Italianate style she grew up with felt too ornate and uncomfortable. By contrast, modern farmhouse feels like home.

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Persons: Jessica Cloe, Kris Jenner, Khloé Kardashian, Deryl Patterson, ‘, ”, Mark Canale, Sachs, “ It’s Organizations: Home Depot, National Association of Home Builders, Housing, Hamptons Locations: Santa Monica, Philadelphia